Princess Machine

This may be a killer marketing video, but it also says so many amazing things about the potential future of little girls. If you have a little one, it may be worthwhile to check out the toys advertised.

The company, GoldieBlox, was started by Debbie Sterling, a Stanford-educated engineer, to “disrupt the pink aisle” and “get girls building.”

Also, the Beastie Boy throwback hits a personal cord for me. Gotta love the… errrr, dare I say it… late 80s. [whince]

There’s also another one I stumbled upon. Also genius.

Ms. Sterling is going to be one rich, bitch.